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Indianapolis Web Design and Marketing Company Rebrands As BoxCrush

BoxCrush Web DesignDan Finney Design, Inc., has announced that it is changing its name to BoxCrush®,  effective immediately.  BoxCrush is a full-service agency, specializing in comprehensive brand solutions for web design and development, print applications and marketing collateral.  Headquartered in Carmel, IN, BoxCrush has expanded its offices, increased the size of its staff, and has launched a new website—www.BoxCrush.com—to detail its wide range of service options.  Read more >

Indianapolis Web Design Company Launches Series of Websites for Kiwanis International

View the press release.

Dan Finney Design, Inc., a website design firm located in Indianapolis, IN, launched the Key-Leader.org website today for Kiwanis International. This site marks the sixth in a series of web redevelopments by Dan Finney Design for Kiwanis, including Kiwanis.org, BuildersClub.org, Store.Kiwanis.org, KeyClub.org, and CircleK.org.

The new sites give the Kiwanis Web team the ability to allow multiple contributors to author text, update photos, and submit content for approval to managers who can revise and manage the websites’ content via a user-friendly CMS (content management system). Read more >

All That Social Networking Nonsense

Earlier this year I redesigned my own website. All of a sudden I find myself not having to utter the words “The cobbler’s children have no shoes” and going into a deep explanation of how I am really focused on my clients, blah blah blah. The redesign took many design hours, many writing hours, several hours finding resources, time hounding clients for testimonials, and so on. Even after all of those hours were put in, I still have only accomplished about 45% of my goals for the redesign.

connect via Facebook

In about 20 minutes I spent some time creating a Facebook business page and uploading the same resources I had on my website (8 photos of websites, 7 photos of brochures, 5 photos of catalogs). Then an interesting thing happened. Read more >

Overlooking the Form

Mi-Tech formOverlooking your own bias and making sure you accommodate your client base is often a challenge. When I visit websites looking for a way to contact a potential vendor, I consistently avoid contact forms and look for a direct email address. Any site that does not offer an email address or a phone number and only confronts me with a form will never get my business. For this reason, my web design business has not had a contact form in the seven years we have been in business and I am sure I have missed out on business because of it. 

Just like my biases toward an email address, which to me feels more direct, there is a whole audience that feels that having to leave the website and move from the web browser Read more >

How-To: Proofread Your Website

At some point in the course of every web design project, the client will be offered the opportunity to view a fully functional version of his site before it goes live. In this late phase of the project, the client is usually reviewing content that has been passed around multiple times in the form of Word documents. Clients often proof the text in a more relaxed manner because of this and are exposing themselves to typos, coding mistakes, and text they don’t even know is present. 

Where is the hidden text?

Indianapolis SkylineSighted users are not the only visitors to your site. Vision-impaired users and search engines cannot interpret photos, and while you may not be aware of it, your web designer has the ability to put descriptions of the photos (or Alt Tags) that help describe the photo. A photo of the city of Indianapolis might have an underlying description that says “Indianapolis skyline.” Each page of your site should also have a unique Read more >

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